1 year agoMay 2, 2012
On “Mind Over Mass Media” By Steven Pinker
Likewise, Facebook — as a way for college kids to meet and greet one another — was a terrific program. As a mirror through which young people forge an identity, however, the program is lacking the nuance of real life. Facebook — more than a program to be feared for its code — is a business plan to be feared for its ubiquity. The object of Facebook is to monetize social interactions. This is the bias of the program, and a bias of which most people are painfully unaware.
Meanwhile, the positive effects of new media — such as their destabilization of centralized currencies and challenge to the forced monopolization of value creation — will remain unrecognized until we move beyond our artificially polarized reaction to the tools, and engage in a more qualitative study of their influences in different circumstances.
The real power of our computers and networks to expand human capacity, promote a global consciousness, and catalyze the evolution of our species will only be realized if we rise above this endless tit-for-tat between “pro” and “anti” technology camps, and instead begin to reckon with the very real biases of these media, as well as how they amplify or diminishes the biases of the systems in which they are operating.
Douglas Rushkoff (via Edge: THE REALITY CLUB)