It must suck to be the middle-man today. Everywhere they turn, it’s bad news. Democratization this. Circumventing that. There was a point not that long ago that the middle-man provided great value. The record companies brought music to the masses. The media created channels for the news to get through. The Blockbusters of the world housed thousands of movies for people to rent. Telephone companies laid the lines for us to connect with one another around the world.
But now these middle-men are our modern villains – using every desperate trick in the book to hold onto customers while we find creative ways to go around them, go straight to the source and sometimes just do it ourselves. There is a mass disintermediation going on and every company that occupies the mediator position is at risk. Now it’s the media, the labels and the distributors of what has become digital content, but I doubt this will be the last frontier of democratization. I’m sorry to say it, but they are bringing it on themselves.







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